TREK Factory Racing mountain bike teams will race with Pirelli tyres
The partnership between TREK and Pirelli expands with the arrival of the Italian brand on the tyres of the factory mountain bike team, TREK Factory Racing. The XC, Enduro and DH teams will mount Pirelli tyres from this season onwards.
TREK Factory Racing XC, Enduro and DH teams will use Pirelli tyres from the 2023 season onwards
Pirelli and Trek have been collaborating for years and in 2020 the tyre brand partnered with World Tour team TREK-Segafredo, an agreement that continues, while also naming the manufacturer's second mountain bike team, the TREK Pirelli until 2021. Now Pirelli and TREK are once again collaborating in mountain biking and the Italian tyres will be present on all the wheels of the TREK factory teams in DH, Enduro and XC.
The team will compete on Pirelli's Scorpion XC line of tyres dedicated to cross country racing and the brand new Scorpion Race EN and Race DH tyres, which the riders of the TREK Factory Racing teams will use in the world's most demanding competitions, such as the newly created UCI MTB World Series.
This collaboration will also be seen in the development and testing of new tyres for the different categories. This is something that has always characterised Pirelli's racing activities.
At Pirelli's new plant in Bollate (Milan), a new line of Scorpion tyres will be developed and produced specifically for racing. This new range will take into account technical feedback from the TREK Factory Racing fields and all other MTB teams directly supported by Pirelli.
For 2023, TREK Factory Racing will once again be one of the most powerful teams on the international scene in any of its disciplines, with 2021 XC World Champion Evie Richards, 2021 Olympic MTB Champion and 2022 Swiss National Champion (Short Track) Jolanda Neff. On the men's side, Anton Cooper, Vlad Dascalu, Riley Amos, Loris Vergier and Reese Wilson have the talent, success and preparation behind them to stand at the top of the podium again in 2023.
As with the jersey of the TREK-Segafredo World Tour team, where the collaboration has led to, among other things, several commercial agreements between the two companies, the TREK Factory Racing 2023 team jersey will also feature the Pirelli logo on the chest and sleeve.
"The growing collaboration with a leading company like Trek, with the riders of the road and now also MTB teams, confirms the mutual satisfaction with the path we have travelled together in recent years. This new phase shows how important it is for Pirelli to be a protagonist in the world of competition, which represents an open-air laboratory for its own development processes. Being able to compete with the best athletes allows us to continuously increase the technological level of our cycling tyres produced at the Pirelli plant in Bollate, with the quality and performance demanded by professional cyclists, and with the adaptability and versatility needed by amateurs". Matteo Barbieri, head of Pirelli Cycling, explained after the agreement was announced.
Tim Vanderjeugd, Trek's global sports marketing director, said: "We are very happy to have the Trek Factory Racing mountain bike teams working with Pirelli. We have seen first-hand all the passion, care and attention that Pirelli puts into racing performance through the ongoing partnership with Trek-Segafredo. Extending this partnership to the Trek Factory Racing teams was a natural decision. We look forward to collaborating with Pirelli on development work and technical feedback on their tyres, as they help us to achieve the highest level of performance on the world's biggest stages."