Trek presents two numbered Madone models that will not be manufactured again: red rails, exclusive Aeolus wheels, and two unique designs

Trek commemorates its 50th anniversary with a special limited edition collection that pays tribute to its origins. Three unique models that will become part of the brand's history. Additionally, these will be the bikes that the Lidl Trek team competes with during the 2026 Tour de France.

Trek 50th Anniversary Collection: Iconography, Heritage, and High Performance in Limited Edition

The 50th Anniversary Collection revolves around 2 concepts and three models that will be available through a limited six-week reservation window:

• The First 50 Project One ICON (Madone SLR 9 AXS)
• The First 50 Replica (Madone SL 7)
• No. 76 Project One ICON (Madone SLR 9 AXS) 

The First 50: 50 Years Transformed into Iconography and Directly to the Tour

Both the ICON version and the Replica turn the frame into a visual timeline. Each graphic represents a significant chapter in the brand's journey: from the original barn and its founders to initiatives like NICA, Y-bike, or its commitments to sustainability. The result is a graphic narrative that spans five decades of technological and cultural evolution within cycling.

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The ICON version, exclusively built on the Madone SLR 9 AXS, incorporates specific collection details such as individual numbering on the stay, a special edition white and red saddle with red rails, and Aeolus RSL wheels with exclusive 50th anniversary graphics.

On the other hand, the Replica, based on the Madone SL 7, maintains the visual language and narrative of the frame but is designed for a broader audience.

Additionally, the Lidl-Trek team will compete with the The First 50 ICON during the Tour de France and the Tour de France Femmes 2026, bringing the commemorative graphics to the biggest showcase in world cycling.

76 ICON

While The First 50 focuses on narrative iconography, the No. 76 ICON looks directly at 1976. Also available exclusively on the Madone SLR 9 AXS, it revives the original 1976 logo, a graphic inspired by the old brass address plate and the historic blue associated with the brand's first handcrafted bicycles.

This is a more sober and minimalist design, intended as a direct nod to the five employees who started the project in that barn in Wisconsin.

The collection will be completed with commemorative accessories, jerseys, water bottles, t-shirts, and other items, which will be released throughout the year. Additionally, a special edition of the Trek 100 will be held on June 20, 2026, at the company's global headquarters in Waterloo.

The bikes will be available for order until April 13, with deliveries expected starting in June 2026. Once the reservation window closes, these models will no longer be available.