Strava buys The Breakaway and expands its cycling ecosystem

Strava continues to expand its platform for athletes and sports enthusiasts by announcing the strategic acquisition of The Breakaway, a renowned application specialized in personalized training for cyclists. This move follows the recent integration of Runna, a platform focused on runners, further reinforcing Strava's goal of providing comprehensive tools to athletes in various disciplines.

Strava acquires cycling training app The Breakaway

Strava CEO Michael Martin emphasized the importance of this new acquisition: "Jordan Kobert, Kyle Yugawa, and their team have developed an exceptional app for cyclists who want to improve and achieve their goals, making it an ideal complement to the Strava subscription, designed to support users in their sports objectives." "Strava was born over 16 years ago with cyclists in mind, and today they continue to be an essential part of our community. This addition allows us to further enhance their experience on the platform."

The Breakaway, backed by the prestigious Y Combinator accelerator, offers training plans tailored to each cyclist, as well as advanced analysis that allows for comprehensive tracking of performance and personal evolution. The integration with Strava has proven to be highly effective, as users who use both applications record twice as many activities, reflecting greater commitment and motivation.

The platform ensures that it will continue to enhance its API so that external developers can continue to create enriching and differentiated experiences, always aiming to improve the experience of its millions of users worldwide.

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