Gobik jumps to casual clothing

Gobik has just launched its first Lifestyle clothing collection for everyday use. This is their first foray into casual clothing and comes with a full catalog of 18 items.

Gobik launches its first everyday clothing collection

Under the slogan "No Bike Today", Gobik has just introduced a series of garments to wear outside of cycling hours. This is a Lifestyle clothing collection with which Gobik expands its catalog beyond jerseys and culottes.

These are a series of garments designed for everyday life, going to work, shopping, traveling and simple acts like walking the dog.

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"The new Gobik Lifestyle collection is born to merge the innovative essence of our technical clothing into everyday life. The number of people who want to express the personality of our sportswear in moments that are not necessarily linked to cycling is growing" comments Albert Medrano, Head of Marketing at Gobik.

The catalog includes up to 38 references that range from "Rest" t-shirts to sweatshirts with and without a hood, two types of down jackets, along with technical and sports pants and head accessories, including a wide variety of caps and merino hats. All in male and female version.

For Albert Medrano, "this collection achieves the goal of getting out of bike moments, and is a further step in the globalization of the brand, both in terms of markets and product offering" evidencing the brand's proactivity in making its wardrobe as complete as possible.

More information and prices on the official Gobik website.