Visma-Lease a Bike, that's the name of the Jumbo-Visma in 2024
From January 1st, Wout Van Aert, Jonas Vingegaard or Sepp Kuss will be riders of the Visma-Lease a Bike team. This will be the name of the current Jumbo-Visma after the withdrawal of Jumbo and the arrival of Lease a Bike, a bike rental company, as official co-sponsor.
Visma-Lease a Bike, the new name of the Jumbo-Visma
A few hours ago, Dutch media source Wielerflits finally announced that Lease a Bike will be the team's new sponsor from 2024 onwards.
The stability of Jumbo-Visma has been the focus of attention in recent months. Since it became known that the supermarket chain Jumbo would not continue to support the current most important team in the world, there have been all kinds of situations, such as the resounding 'non-merger' with Quick Step or the failed arrival of Amazon as a sponsor.
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Finally its future is clarified and stabilised with the arrival of Lease a Bike, a company with a lot of prominence in Central Europe thanks to the rental of bicycles.
Pending an official announcement, from January 2024, the most powerful cycling team of the moment will be called Visma-Lease a Bike.