The new Orbea FMD Racing - The Gravity Cooperative is born
The Orbea FMD Racing - The Gravity Cooperative project has just been born from the union between Orbea and the FMD Racing team. A team that transcends simple sponsorship to become an initiative based on shared values, such as competition, the development of innovative bicycles, support for young talents, and the creation of a global community passionate about DH and freeride.
New Orbea FMD Racing - The Gravity Cooperative team
FMD Racing was already one of the most prominent teams in the international DH and freeride scene, recognized for its elite athletes, innovative content, and a vibrant approach to the community. Now, together with Orbea, a brand with almost two centuries of history and a reference in design and technology, they aim to take these disciplines to the next level.
RECOMENDADO
Among the goals of the new Orbea FMD Racing - The Gravity Cooperative, competition at the highest level stands out, where they will aim to be on every podium of the best DH and freeride events. But they will also be developing new material in collaboration with the OOLAB project, supporting young talents in the discipline, and trying to inspire and connect gravity fans to create a global community.
Unlike what may seem in competition, DH and freeride are not just sports, but a lifestyle that unites a community that the Orbea FMD Racing - The Gravity Cooperative wants to be part of with public spaces where the experience behind the races can be lived: from wide box areas to exclusive behind-the-scenes content and instant coverage on social networks.
“Our goal is to transcend. We want to create a community that feels part of this project, that makes it their own.” Stated Iñaki Ucín, Sports Marketing Manager at Orbea.
Meanwhile, Tony Seagrave, Team Manager of FMD Racing, said: “Orbea and FMD Racing share a unified vision of the future. This project reflects our commitment to pushing boundaries, both in competitions and in our connection with the public.”
The team will continue to share more updates in the coming weeks, and for those who don't want to miss anything, they can follow their official accounts on social networks:
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